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SMS Marketing: Grow Your Restaurant Sales in Nepal | RestroX SMS

Dec 21, 2025

Marketing

In the competitive food industry of Nepal, staying connected with your customers is no longer a luxury—it’s a necessity. While social media algorithms change daily, an SMS reaches your customer’s pocket instantly.

With RestroX - Restaurant Management Software, we provide a built-in, powerful SMS feature, Bulk SMS for Restaurants designed specifically for Nepali restaurant owners to increase sales, build loyalty, and streamline operations.



🚀 Why Restaurant SMS Marketing is a Game-Changer in Nepal

In Nepal, SMS has an open rate of over 95%. Unlike emails that go to spam or Facebook posts that get buried, a text message is almost always read within minutes. For a restaurant, this means instant table bookings and immediate orders.

Instead of just sending "Buy 1 Get 1" offers, use SMS to enhance the customer experience. Here is how RestroX helps you stay professional and thoughtful:

  • The Personal Touch: Imagine a customer receiving a warm greeting on their birthday. It doesn’t feel like an ad; it feels like a gift.

    Example: "Happy Birthday! We’d love to host your celebration today. A special treat awaits you at our table."
  • Order Transparency: Customers appreciate knowing where their food is. A quick update reduces "where is my food?" calls and builds trust.

    Example: "Your meal is being prepared with care and will be out for delivery shortly. Thank you for choosing us!"
  • The Friendly Reminder: Sometimes customers forget their pending tabs (Udharo). A soft, automated reminder maintains the relationship without the awkwardness of a phone call.

    Example: "Greetings! This is a gentle reminder regarding your pending balance of Rs. XXX. Your support helps us serve you better."
  • Exclusive Community Updates: Invite your regulars to try a new dish before the general public.

    Example: "We’ve added a new Thakali set to our menu! As a regular, come try it today before we officially launch it tomorrow."




🛠️ Key Features of RestroX SMS


1. Manual Bulk SMS (Campaigns)

Planning a special offer for Dashain, Tihar, or the New Year? With RestroX, you can send bulk SMS to your entire customer database with just one click.

  • Best for: Announcing new menu items, holiday discounts, or live music events.
2. Event-Based Automated SMS

Let your software do the marketing for you. RestroX automatically sends personalized messages for:

  • Birthday & Anniversary Wishes: Make your customers feel special and offer them a "Birthday Discount" to bring them through your doors.
  • Festive Greetings: Automatically wish your customers on national holidays.
3. Real-Time Order Updates

Improve the customer experience by keeping them informed.

  • Delivery SMS: Notify customers when their food is "Out for Delivery."
  • Pickup Alerts: Let them know their order is ready for takeaway.
4. Payment & Credit (Udharo) Reminders

Managing accounts is easier now. Send professional Payment Reminder SMS to customers or vendors who have pending balances, helping you maintain a healthy cash flow.




🛠️ How to Get Started

Setting up your SMS marketing in RestroX is designed to be as easy as using your smartphone.

Step 1: Load your SMS Balance

Navigate to the SMS Management section. You can purchase SMS directly. Since we support eSewa, Khalti, and Fonepay, you can top up your credits in seconds without needing a credit card.

RestroX SMS  Purchase SMS.png


Step 2: Set Up Automated Events

Go to Service > SMS > Events. Toggle on the events you want to automate:

  • Birthdays/Anniversaries: Set it once, and the system greets your customers every year.
  • Order Status: Automatically trigger messages when an order is "Accepted" or "Dispatched."
RestroX SMS  Event Setup.png
Step 3: Create a Bulk Campaign

When you have a big announcement (like a Dashain festival offer):

Go to the Service > SMS

Enter your customer's phone number list in Excel Format or Select from Saved Customer in RestroX.

Type your message and click Send.



📈 Use Cases: How to Use SMS to Double Your Sales

Slow Monday

"Feeling hungry? 🍔 Get 15% OFF on all burgers today at [Restaurant Name]! Valid till 4 PM. Order now!"

Birthday Treat

"Happy Birthday [Name]! 🎂 Celebrate your big day with us and get a FREE dessert. See you tonight!"

New Launch

"Something spicy is here! 🌶️ Try our new Jhol Momo today. Visit [Restaurant Name] in Jhamsikhel."




✅ Benefits for Restaurant Owners

Increase Retention: Keep your brand "Top of Mind" so customers choose you over competitors.

No Internet Required: Your customers will receive your message even if they don't have a data pack.

Saves Time: Automate repetitive tasks like order confirmations and birthday wishes.

Cost-Effective: One of the cheapest marketing tools with the highest Return on Investment (ROI) in Nepal.





📈 Why RestroX SMS is Best for Nepal

Local Payment Integration: No international gateways needed; pay with the apps you already use.

No Internet Dependency: Your customers receive updates even in areas with poor 4G/data coverage.

High Visibility: Unlike social media posts that get lost in the feed, an SMS is almost always opened.

Cost-Effective Branding: Build your restaurant's identity for just a few paisa per message.



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